Google-owned YouTube has named Web3 chief executive Neil Mohan as its new CEO following the departure of Susan Wojcicki this week.
Wojcicki left YouTube on February 16 after nine years at the helm, with plans to start a “new chapter” focused on family, health and personal projects. During her tenure, she oversaw, among other things, a key implementation of the revenue sharing model.
Going forward, she will remain an advisor to Google’s parent company Alphabet Inc.
Thank you, @SusanWojcicki. It has been amazing working with you over the years. You have turned YouTube into an extraordinary home for creators and viewers. I am excited to continue this amazing and important mission. Looking forward to what’s to come… https://t.co/Rg5jXv1NGb
— Neal Mohan (@nealmohan) February 16, 2023
Before becoming the new CEO, Mohan served as YouTube’s chief product officer and oversaw the controversial removal of a video’s “dislike” button, the introduction of YouTube Shorts to compete with Tik Tok and YouTube Music.
For Web3, in February 2022, Mohan outlined tentative plans to integrate a host of new features such as Metaverse-based content and content tokenization with Non-Fungible Tokens (NFTs). anxiety community hating NFT at the time.
In particular, Mohan emphasized that NFTs can provide creators with a new way to interact with their audience and generate additional sources of income. As an example, he cited the potential for creators to tokenize their videos, photos, artwork, and experiences.
“Web3 also opens up new possibilities for authors. We believe that new technologies such as blockchain and NFTs can enable creators to build deeper relationships with their fans. Together they will be able to collaborate on new projects and make money in ways that were previously impossible,” he wrote on his blog on February 10, 2022.
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Although the Web 3-related plans were scheduled to roll out last year, they are yet to materialize, but may be set for a new push in the near future, given that Mohan now leads the firm.
New YouTube CEO @nealmohan is in the NFT! https://t.co/RVqqJngnv6
— Altcoin Daily (@AltcoinDailyio) February 17, 2023
Following the news that Mohan had become the new CEO of YouTube, there was surprisingly little FUD on Twitter from cheeky NFT naysayers, who were usually quick to slam anything related to reports of major ties to the technology.
#nilmohan seems like a great gu… wait… no… pic.twitter.com/vQSet9tu8j
– ram. (@veryramdom) February 17, 2023
Credit : cointelegraph.com